Bid Adjustment

Bid adjustments give you more control over your campaign budget and/or ad set. You can set a high or low rate for:

tablets, computers, mobile phones,
Geographic locations of countries, cities, provinces, regions and even geocodes,
announcement calendar,
Most viewed content on YouTube and the Display Network,
targeting methods (topics, locations, etc.),
remarketing lists,
Demographics, gender, age, income,
Custom call settings, including call-only ads and call extensions.

Bid adjustments are available for Search Network, Display Network, Product and Video campaigns, but not in any of the above categories.

Practical bid adjustment

Let's say your ad campaign works well on computers. In this case, you can increase the compensation for computers, for example, by 20%. This will increase your desktop bid, but your ad will be shown to more people at the same time.

On the other hand, if you don't want your ad to show on mobile devices, you can set the setting to 100% so that your ads don't show on that type of device.

Literal Meanings of Bid Adjustment

Bid:

Meanings of Bid:

Give the order to speak.
Invite to invite.
Say hello or say hello.
Offer to pay or agree on a specific price.
Offer as a price.
Announce (your goal) before you start playing.
(ein bede, prayer) to proclaim to pray.
Bid at an auction or do a job.
(Ultimate Frisbee) An (failed) attempt to receive or intercept a broadcast.
Attempt, effort or pursuit (goals).

Sentences of Bid

He let me in.
She was invited to the wedding.
Have you ever bid at an auction?.
He offered £2,000 for a Persian carpet.
He wanted to lead his team to victory again.
His bid was $35,000.
Good auction!.
You have applied for this position.

Adjustment:

Meanings of Adjustment:

The act of correcting something.
The result of an adjustment, minor changes, minor corrections, adjustments, or changes.
Settlement or reconciliation of a financial account.
The behavioral process of balancing conflicting needs or needs with environmental obstacles.
Assessment of the claim by the insurance company and settlement of this claim.